From Soil to Soul: An Exclusive Conversation with Leeann Mata, the Visionary Behind Matawana.

The wait is over !the very first episode of the Matawana Podcast is here. In this premiere, we sit down with Leeann Mata, founder and creative force behind Matawana, for an inspiring and honest conversation about the roots of the brand, the realities of New York’s evolving cannabis industry, and the deeper mission that fuels it all.

Leeann opens up about what it means to build a dispensary that represents community, culture, and consciousness — and how Matawana grew from a bold idea into a Brooklyn landmark.

Press play below to experience the beginning of From Soil to Soul,  a series that brings together voices from every corner of cannabis culture.

Episode One captures the spirit of what Matawana is all about: authenticity, education, and empowerment. Filmed right here in Brooklyn, this episode goes beyond the storefront to explore the people and passion shaping the cannabis experience.

In an intimate one-on-one interview, Leeann Mata shares how her journey from concept to community hub began — and what it takes to stay grounded while breaking barriers in a rapidly changing space. From navigating new regulations to redefining customer care, Leeann’s perspective offers both heart and hustle.

What You’ll Discover in Episode One:

• The origin story of Matawana and its mission to uplift Brooklyn’s cannabis community.
• How Matawana blends culture, creativity, and compliance to deliver a one-of-a-kind experience.
• Why community and storytelling lie at the heart of every bud sold and every conversation sparked.

So roll up, relax, and tune in to Episode One of the Matawana Podcast- a thoughtful look at where cannabis meets culture, and where the journey from soil to soul truly begins. Stay tuned for the next episode.